Village Juice & Kitchen exists to make healthy eating taste as good as it feels. What started as a one-juicer operation selling cold-pressed juices from a truck became a local sensation. After expanding their menu and finding even more success locally, Village Juice & Kitchen made the bold and exciting decision to begin franchising.

This required a set of elevated brand codes including a mission, vision, core values, in addition to a full brand guide and a franchise recruitment book. The work included extensive copy writing at almost every level from internal brand copy like core values, employee manuals, and franchise documents, to external branded items like in-store signage and menus.

Today, Village Juice & Kitchen continues to be one of the most beloved restaurants across North Carolina with restaurants in Raleigh, Charlotte, and Winston-Salem.